Maheen Karim is a graduate of the prestigious Central Saint Martins College of Art and Design. After working with globally acclaimed fashion houses in the west Maheen returned to Pakistan to start her own label in spring 2006.
MAHEENKARIM is a ready to wear label that is Pakistan’s first to specialise in women’s western eveningwear. It focuses on the creation of eclectic luxury garments with the aide of novel cuts and a silhouette with universal charm.
She was recently awarded the prestigious Lux Style Award 2009 for achievement as Best Prêt-a-Porter designer in Pakistan as well as the MTV Most Stylish Designer Award. Whilst still in its infancy this label has already seen immense success and soaring sales in prominent boutiques all over Pakistan, London, the UAE as well as via exhibitions in Singapore.
The label MAHEENKARIM is also responsible for dressing many celebrities and achievers in their own fields. The likes of Sharmeen Obaid Chinoy, Aamna Shiekh, Reema Khan, Hadiqa Kiani, Frieha Altaf and various Pakistani models and presenters have chosen to wear Maheen’s stylish ensembles to major red carpet events here and abroad.
Maheen aims to use the spectacular raw materials and craftsmanship obtainable to her in Pakistan to its fullest promise in order to create garments of global appeal. The passion to create trendy silhouettes and experiment with shape allows her to furnish the woman of 21st century Pakistan and abroad with a sanctuary where she is able find glamour and glitz in a garment without feeling the need to travel overseas in search of grandeur.
These exquisite pieces not only stand out because of the form they take but they are also galvanized in an immaculate elegance with the use of remarkably unusual methods of embellishment, hence adorning the chic sophistication in the woman of today and styling her dapper.
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